A website is all about conversions. If your site doesn’t attract clients, retain customers, and covert prospects – you’re missing out. We make this the number one goal.
It is our belief that the purpose drives the process. While we have a method to our madness, the desired outcome often leads the project down a particular path to ensure that purpose is realized.
We may recommend a website discovery to identify your audience, purpose, key messaging and other foundational elements that set the stage for success.
Success, for some websites, means getting a sale (e-commerce). For others, however, the purpose is to build brand recognition, strengthen credibility and position the company as thought-leaders by being an industry resource. Others still identify the website’s purpose as attracting leads at some point during the sales process.
It is crucial that our team understands your website’s purpose from the very beginning so that every web design decision made along the way works to support the goal.